Authentic Beauty Concept

Deep Cleansing Shampoo


The perfect cleanser to remove dirt and impurities. The Deep Cleansing Shampoo cleanses gently yet thoroughly. Ideal when you use styling products like dry shampoo and texture (salt) spray daily. The vegan shampoo is free of sulphates and silicones and has a lovely fresh scent of flowers with woody undertones.

PERFECT FOR — All hair types, greasiness and dirt

BENEFITS — Removes impurities and dirt for a clean hair and scalp

MINDFUL — Vegan, free of sulphates and silicones

Aqua (Water, Eau) · Natrium C14-16 Olefin Sulfonaat · Cocamidopropyl Betaïne · Natrium Methyl Cocoyl Tauraat · Natriumchloride · PEG-120 Methyl Glucose Dioleaat · Panthenol · Oryza Sativa (Rijst) Extract · Parfum (Geur) · Natrium Benzoaat · Citroenzuur Zuur · PEG-7 Glyceryl Cocoate · Kokoszuur · Glycerine · Guar Hydroxypropyltrimonium Chloride · Geraniol · Linalool · Propyleen Glycol

All orders made before 14:00 (within the Netherlands) will be shipped the same day for free with PostNL. 

Would you rather pick up your order at our salon in Amsterdam? You can usually pick up your order within 2 hours at our location Willemsparkweg 170, Amsterdam. You will receive a confirmation email when your order is ready.


Alle bestellingen gemaakt voor 14:00 (binnen Nederland) worden dezelfde dag gratis verstuurd met PostNL. 

Wil je jouw bestelling liever ophalen bij ons in onze salon te Amsterdam? Je kunt jouw bestelling doorgaans binnen 2 uur ophalen op locatie Willemsparkweg 170, Amsterdam. Je ontvangt een bevestiging per email wanneer jouw bestelling klaarligt.


Unfortunately, fake/counterfeit items circulate on the internet. We are an authorized partner of Authentic Beauty Concept, Dr. Barbara Sturm, and OLAPLEX®.

If you doubt your items are authentic, please get in touch with the brand. Each item is imprinted with a batch number to check authenticity. 

If you have any doubts or questions, you can always contact us by email at